Susanville’s Edsel Dealership

80 N. Roop St.
80 N. Roop Street, Susanville, May 3, 2015

For a brief time, Susanville had its own Edsel Dealership though it did not last long. In 1957 it was housed in a brand new building at 80 North Roop Street.  Of course, Ford’s Edsel automobile was a failure and the model soon abandoned. Many seasoned residents will recall this building housed the California Department of Motor Vehicles for many years. It is now the home to Lasco and Rooptown Bicycles.

Tim

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